We as ETPC are proud to announce our new main sponsor Alliance!
This means that the upcoming season we will have the Alliance Euro cup series 2025.
Yokohama – ATG is a business unit of OHT Division of Yokohama Rubber co. Ltd, Japan (YRC). This business unit is a collection of fully owned subsidiaries of YRC that collectively manage the business of its flagship brands: Alliance, Galaxy and Primex. Y-ATG has the end-to-end responsibility of designing, developing, manufacturing, marketing and selling these specialized tires in close to 120 countries worldwide.
The flagship brands offer a wide range of tires for agriculture, forestry, construction & industrial, material handling, mining & earthmoving, trucks and lawn & turf applications. Adding superior value to the lives of the customers across the globe.
We have a network of 4 plants in two countries and well-equipped research and development facilities. Manufactured in the state-of-the-art manufacturing plants, our tires undergo stringent checks to ensure that the best quality is delivered to our customers, every time.
The entrepreneurial spirit guided by the rich tire knowledge drives us in creating customized products for each requirement. This helps our customers get the maximum value without any compromise on quality. Be it bringing technological advancements or improving on our current offering, all our efforts are driven towards keeping our customers one step ahead. Making us a preferred brand of choice across the globe.